Inspired from Anthropology, Psychology, Ergonomics and Documentary Filmmaking:

Vision
Sound
Empathy
Collaborative thinking


(Click on categories above)
  Co-discovery
By sharing raw footage or 1st draft edits with participants Co-discovery allows the people involved in the research to explain what they see themselves to be doing and why.

Having people to explain their actions and behaviours in their own terms and in their own language creates a more inclusive, participatory approach to research. It also provides a narrative over the footage which helps us get a close perspective to how participants see, feel and imagine the world around them.

Recording a running commentary in this way avoids having to ask people to talk to the camera during research, which is to be avoided as it turns ethnographic footage into no more than contextual interviews. Asking questions while filming also encourages people to act in front of the camera. It may also encourage people to justify their actions as they might do in a focus group.
 
The outputs of Co discovery can later be complemented by interviews or conversations that ethnographers have had over the visit. Co discovery is best carried out towards the end of the fieldwork visit. By that stage the relationship between researcher and participant is closer and more open.

Contextual observations
Going in home for one day doesn’t sit comfortably with us as an ‘ethnographic encounter’. However sometimes budget and lack of time means clients do not have the opportunity to invest in deeper, more rigorous research.

We don’t sell one day research as ethnography; contextual observations are a typically part of an ethnography. As a technique in its own right will bring back some quick hands on contextual information such as being able to study actual settings, question the role and meaning of accessories and outcroppings in the field (in home usually) and gain a closer understanding to how people organise their own environment.
  Diaries / Blogs
As with video diaries, diaries are a simple way for participants to record events at times where it may be difficult for ethnographers to be present. Diaries also inform Co-Discoveries. Video diaries though are preferred over the pen and ink/blog/email versions as we can edit them into our films to help bring to life participants versions of their own story.

Text / SMS
Worked fantastically well for us during our insomnia work in the US. Our team were on stand by 24 hours a day. We asked participants to text us when they either woke up in the middle of the night, or felt they were going to spend another sleepless night. Cue 3am in home visits, getting rides from cab drivers wondering what were up to, the 6am petrol station donut and coffee breakfast.